The 2014 edition of the Digital Printing and Multi-Channel Communications Forum took place on Thursday, May 15 from 9:00 to 18:00 at Le Pavillon Dauphine. (fr)

17:00–17:30 Innovations and new opportunities
Laurent Tonnelier, mobiLead CEO

There is much buzz these days about “active” objects connected to the Internet of Things (IoT). mobiLead believes that active connected objects will represent the tip of the iceberg of the Internet of Things. Much more prevalent will be individually marked “passive” printed documents that are each connected to value added mobile services.

mobiLead at Digital Printing and Multi-Channel Communications Forum 2014

mobiLead at Digital Printing and Multi-Channel Communications Forum 2014

Organized annually in Paris since 2010, the Digital Printing and Multi-Channel Communications Forum is focused on the synergies between printed and electronic communications. It also provides an update on trends, opportunities, applications, challenges, and solutions for direct mail and transactional printing.

The event gathers leading industry players—service providers, corporate accounts, equipment and software solution suppliers, as well as influencers—to share their experiences, present their most recent developments, discuss hot industry topics, and offer their vision for the future. It is designed around recent INTERQUEST research conducted in North America, Europe, and France,

Topics covered during the day include:

  • Market trends and forecasts
  • Applications and opportunities
  • Drivers and challenges
  • User/buyer needs
  • Key players and solutions
  • Status of color and personalization
  • Impact of electronic distribution on print volumes
  • Developments in printing systems, workflow, finishing, inks, and paper
  • Hybrid mail trends

The 2014 Digital Printing & Multi-channel Communication was organized in association with Asterion, Canon, Compart, DataOne, Docapost DPS, Dupli-Print, Hewlett-Packard, Nirva Software, NMC Company, Ricoh, RISO, Xeikon and Xerox – with the support of l’Association des Agences-Conseils en Communication (AACC), la compagnie des Chefs de Fabrication de l’Imprimerie (CCFI), le Syndicat des Entreprises de Logistique de Communication Ecrite Directe (SELCED), le Syndicat National de la Communication Directe (SNCD) and Xplor France.